In camera VFX, or virtual production, is a process where computer-generated images are created in real time. This means that the backgrounds you see onscreen in virtual studios or ‘LED Volumes’ are generated by the computer, rather than being recorded separately and added in later through post-production. Virtual production has many benefits over traditional methods of filmmaking, such as green screen. Here are just a few of the benefits in which in-camera VFX can help your business.

Increased Flexibility and Control
In-camera vfx gives you more control over the final look of your project. With green screen, you are limited to what can be done in post-production. With in-camera vfx, you can shoot your scene exactly as you want it to look and then (if needed) augment it with VFX in post. This gives you more flexibility and control over the final product.

Environmentally Friendly
Another benefit of in camera VFX is that it is a more environmentally friendly way of shooting. By eliminating the need for physical locations, you can reduce your carbon footprint.

RED camera

In camera VFX, or virtual production, is a process that many filmmakers are turning to in order to create a more realistic and cost-effective final product.

More Realistic Results
In-camera vfx also allows for more realistic results. When you use green screen, the audience can often tell that the scene is not really taking place in the location that is being shown onscreen. With in-camera vfx, the location looks real and can be shot on location without having to worry about creating a believable fake environment in post-production.

As you can see, there are many benefits to using in camera VFX for your next project. From saving time and money to being more environmentally friendly, virtual production offers a number of advantages over traditional methods of filmmaking. If you’re looking for a new and innovative way to produce your next film or video, consider using in camera VFX. Contact us today to get started!